HELLO! WE'RE MAR-CO
LEAD GEN & CONVERSION STRATEGY FOR COMPLEX BUYING JOURNEYS.
At MAR-CO, we are the type of marketers who understand that the buying journey for big emotional purchases (such as buying a new home, or booking a wedding) requires a different kind of marketing strategy.
The focus on the customer and understanding their decision making process at each stage of their buying journey is crucial to generating qualified leads online.
Our team of two has over 17 years of combined digital marketing experience, with particular experience in real-estate marketing and CRO.
We develop lead generation and conversion strategies to provide your sales team with more qualified enquiries and help them make more sales.
SERVICES.
CONVERSION.
IT'S OUR THING.
Our process starts with us understanding our clients and our clients customers, inside out.
MAR-CO’s growth focused services have been carefully designed to improve lead quality and increase ROI.Â
LEAD GENERATION.
We develop a multi-channel approach to lead generation with a focus on your customer at the core and where they are in their buying journey.
Register below for pricing.
WEBSITE AUDITS.
Combining data analysis and internal UX expertise we review, report and recommend actionable ways to reduce friction points and improve your website performance.
Register below for pricing.
OPTMISATION PLANS.
A/B and multi-variant testing to understand your customers, and experiment strategies to continuously improve their website experience.
Register below for pricing.
TRAINING & CONSULTING.
Engage us for 1:1 support, consulting, training and workshops. We educate your team and teach how to employ conversion tactics in your business.
Register below for pricing.
CONTACT.
LET'S TALK ABOUT GROWTH.
Ready to start the conversation? Book a free 30 minute discovery session below.
TESTIMONIALS.
WE LOVE THE WORK WE DO.
For me as a business owner, it starts with Loredana. She is an expert in this area and importantly, is a good person. I trust her and she "gets it". A missed client is expensive in my business and Loredana's approach means this happens much less and importantly I now know rather than guess.
Geremy Glew
Managing Director & Founder, Placed Hospitality Recruitment
Dana was absolutely fantastic and the insights provided immediately made a difference. She is extremely knowledgeable about her subject and provides clear and actionable insights which actually make a difference. We are so thankful she was able to help us.
James Collin
Director & Founder, Yorkshire Mushroom Emporium
Thank you so much to Dana and MAR-CO.Digital! The website audit was so helpful! Everything made perfect sense but most of the things I had never thought about before. I'm excited to make the changes and I'm sure I will see results from it. I recommend this service to anyone with an online business! I think it's so important.
Sarah Walker
Founder, Gru Languages
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GET THE INSIDE SCOOP AT MAR-CO.
Register to receive monthly updates about:
How to improve digital lead generation.
Behind the scenes at MAR-CO.
Interesting industry news.
Conversion strategy tips.
How to improve digital lead generation.
Behind the scenes at MAR-CO.
Interesting industry news.
Conversion strategy tips.
FAQs.
YOUR CRO QUESTIONS ANSWERED.
WHAT IS CRO?
CRO (Conversion rate optimisation) is the process of increasing the volume new or exisiting customers who enquire, subscribe or buy from your website. It involves:
- Identify where any blockages currently exist - where and why are users leaving the website?
- Creating strategies to improve the current experience, such as making copy more personalised or improving the navigation on a page.
- Running experiments on the website to increase the conversion rate.
WHAT ARE THE BENEFITS OF CRO?
- Better marketing ROI
- Personalise customer experience
- Enhance user experience
- Improve brand reputation
- Increase leads and sales
- Higer conversion rates
- Reduce bounce rates
CAN CRO WORK WITH MY EXISTING MARKETING STRATEGY?
- Absolutely! In fact, CRO will improve the performance of your exisiting sales and marketing strategy.
- A common pain point we find is companies are spending a hell of a lot of marketing money on traffic, but struggle to convert it. CRO is about how you convert that traffic.